In the social pillar, the project works on the socioeconomic and cultural regeneration of traditional populations – family farmers, quilombolas and indigenous people. To this end, the project offers these families Payment for Environmental Services, in the amount of  400 BRL (76,20 USD) per month, which works as an economic incentive for them to conserve and regenerate the forests, biodiversity and natural resources of their properties. The project also offers training and technical advice so that these social groups can be included in the tourism economy, both as suppliers of agroecological food and as offsets of greenhouse gas emissions from the tourist trade and tourists. Thus, these families are able to increase their income and, consequently, have an improvement in their quality of life. As a result, there is a regeneration and strengthening of the social fabric in rural areas, which contributes to the customs, values and cultural traditions of these social groups being rescued, regenerated and valued.

In the environmental pillar, the project contributes to the construction of a new model of rural development, based on the transition of properties, moving from an agricultural model with a high environmental impact, generated by the cutting and burning of the forest and the use of pesticides, to an agroecological model that promotes the regeneration and conservation of forests, soil,  water resources and local biodiversity.

Among the regenerative actions carried out by the project, the following stand out: the conservation and restoration of forests and biodiversity; implementation of agroforestry systems; implementation of agroecological models on the beneficiaries' properties; implementation of ecological cesspools on the properties; and reduction and compensation of greenhouse gas emissions from the tourism production chain.