Phase 1: Conceptualization and Initial Development

Finalize the lore bible and initial character designs.
Assemble the core storytelling team.

Launch a teaser campaign to build anticipation.

Phase 2: Content Creation and Expansion

Begin production on the first series of stories and visual content.

Develop the official Illuminating Stars website which includes educational contents (Animations, Graphics, IRL videos) for Sei and social media channels.

Engage with early adopters and gather feedback.

Phase 3: Multimedia Adaptation and Growth

Launch the first wave of multimedia content, including novels and animations.

Expand the marketing campaign to reach a global audience.

Host events and collaborations to deepen community engagement with little form of token to appreciate the community.