The primary target audience for this project comprises APAC blockchain game players interested in the social casino game genre. Our initial focus is on East Asian countries, including the Philippines, Thailand, and Vietnam. We initiated our outreach by targeting crypto users within our existing Facebook slot and bingo game community. Going forward, we plan to expand our user base to include a diverse range of countries, spanning various ages and genders. We will implement the Look-Alike (LAL) model concept to attract users who share similarities with our existing audience. As for the market launch plan, we are strategically approaching the East Asian market, with plans for further expansion based on user engagement and feedback.