While the direct GHG reduction from our project may be a drop in the vast ocean of climate challenges, MycoButts aspires to do much more than that. By integrating science, art, and decentralized technology, we intend to demystify biology, making it approachable and captivating. Our hope is to ignite curiosity and inspire countless others to recognize biology as a profound innovation tool, potentially leading them to unearth future solutions for our planet's ailments. Most of today’s adoption issues are because people believe you need to be an educated scientist to make a real impact. We will tell a story that involves every person in the process of healing our earth.
Impact specifics:
The kit will come with instructions including how many used cigarette butts you need to collect. We will measure impact by tracking how many people bought and completed the experiment and multiplying that by how many cigarette butts the kit requires them to collect.
Tracking Incentive: We will implement a fun accountability metric that the buyer can interact with upon completion of their experiment. For example, after the completion of the experiment, buyers will send in their images through a QR code and upon submission they will receive a custom piece of merchandise representing their involvement in the project.