1. User Adoption and Engagement  KPI: Number of Active Users      Description: Track the number of users actively using the Stoa platform on a daily, weekly, and monthly basis.     Importance: High user engagement indicates the platform’s relevance and usability to its target audience.  KPI: User Retention Rate      Description: Measure the percentage of users who continue to use Stoa over time (e.g., 30-day retention rate).     Importance: High retention rates suggest that users find continuous value in the platform.  2. Platform Utilization  KPI: Number of Transactions Executed      Description: Count the number of transactions (e.g., trades executed via Uniswap) performed on the Stoa platform.     Importance: High transaction volume indicates active use of the platform’s core functionalities.  KPI: Volume of Assets Managed      Description: Measure the total value of assets being managed through Stoa, including portfolio value and liquidity pools.     Importance: An increase in assets managed reflects user trust and reliance on the platform for significant financial activities.  3. Performance and Reliability  KPI: System Uptime      Description: Track the percentage of time the Stoa platform is operational and accessible.     Importance: High system uptime ensures users can reliably access the platform whenever needed.  KPI: Transaction Success Rate      Description: Measure the percentage of successfully executed transactions out of the total attempted.     Importance: A high success rate indicates a robust and reliable integration with Uniswap and other components.  4. User Satisfaction  KPI: User Satisfaction Score (e.g., Net Promoter Score - NPS)      Description: Collect feedback from users to gauge their satisfaction with the platform and likelihood to recommend it to others.     Importance: High user satisfaction scores indicate that the platform is meeting user needs effectively.  5. Financial Metrics  KPI: Revenue Generated      Description: Track the revenue generated from any premium features or value-added services offered by Stoa.     Importance: Financial sustainability is crucial for the long-term success and growth of the platform.  KPI: Cost per Acquisition (CPA)      Description: Measure the average cost incurred to acquire a new user.     Importance: A low CPA relative to the lifetime value of a user indicates efficient marketing and user acquisition strategies.