Founded in March 2023, MUTUAL has started building the first web3 open-source, public research library platform (focused on UI/UX research) that provides on-chain reputation and token rewards to contributors who submit verified case studies or research reports.

This public, open-source library of data will become a vital resource for those building products in the Ethereum ecosystem. It is a completely new way of incentivizing public contribution for user research, along with sharing data publicly that has been gatekept historically. 

This idea is revolutionary because of several factors;  

- Most user research is privately held by companies, preventing web3 researchers from comparing user patterns to ascertain trends or have a public dialogue about burgeoning best practices.
- User researches who work alongside or within private institutions do not often have colleagues to check their work, and are therefore unable to check their work for inherent bias.
- With public data being contributed by a mass contributor pool, we inherently create a database of unbiased, publicly checked user data that can be accessed by all builders. This completely flips the value proposition for companies to keep their user research private, and fosters a culture for the builder community to discourse about understanding trends and best practices.