The Challenge:
In large PGF rounds, where hundreds of grantees vie for attention, the brightest spotlight often falls on those with the strongest marketing. This imbalance creates a cycle where deserving projects may go unnoticed, leading to an uneven distribution of resources and opportunities.

The Result:
This disparity not only places additional burdens on grantees to amplify their visibility but also diverts their focus from creating meaningful impact. As a result, the true potential of PGF is left untapped, and innovation in public goods is stifled.