We plan to drive adoption by leveraging our existing and established community members, using social media, and by inherent product marketing and design leveraging gamification. 

First, Astral has a robust community of well over 1,000 members across our Telegram channel and Twitter profile and within mission-aligned groups such as the Decentralized Geospatial Working Group, Climate Collective, and Kernel.

Secondly, we plan to use our social media platforms to actively engage target users. A dedicated marketing campaign will be deployed to boost awareness and encourage the adoption of the Logbook. Our team possesses extensive marketing experience and is well-versed in driving conversions across various stages of the user funnel.