https://docs.google.com/spreadsheets/d/1kgCXr7LepSkwRkqdseK3JZ1whRGBpvNx/edit?usp=sharing&ouid=110402654614682357369&rtpof=true&sd=true

The best way to view the data is through the spreadsheet. We are also being conservative and feel that with Polygon and Farcaster support, we can significantly increase the overall community. Once our infrastructure is in place, we can expand exponentially.

Farcaster Frames Grant Milestone and Budget

Milestone 1
Date Completed October 16, 2024
Matic Released: 100,000
Detail Work and Marketing Initiatives

Phase 1 of the infrastructure and campaign require significant planning and activities that will ensure long term success of a platform build approach. This is a strategic move by all parties to bring in new users longer term while building into the existing members in the short term. Elements to be planned and readied for execution will include:

Campaign Planning, UI, UX
Frame 1 - Poll for Influencer
Promotion of Frame 1
Anticipating 500 responses to Frame 1

Actions 
dApp Goals, Personnel Resources, UI and UX Vision, Tech Stack, API Review, Server Needs with Vercel, Other Server and Tech Needs, UX Flow, UI Screens

Metrics
Daily Active Addresses	50
# of Polygon Transactions	500
Frames Deployed		1

Milestone 2
Date Completed November 1, 2024
Matic Released: 150,000
Detail Work and Marketing Initiatives

Phase 2 is where the infrastructure is finalized to sustain longer term asset swaps for celebrity imagery and integration with the backend of Selfie.Live. We will also deploy Frame #2 for the following:

Frame 2 - Pre-Register and Selfie Account Signup
Promotion of Frame 2
Anticipate 2000 signups

Actions
Tech Stack Builds, Creative Integration, Local Deployment and Testing, Staging Server Testing, Frame 2 Marketing

Metrics
Daily Active Addresses	200
# of Polygon Transactions	2000
Frames Deployed		1


Milestone 3
Date Completed December2, 2024
Matic Released: 250,000
Detail Work and Marketing Initiatives

Phase 3 is where we run the campaign with the celebrity/influencer. We run weekly sprints and adjust as needed along with AB testing on creative and messaging. Our main effort is on promotion and marketing outside of the Farcaster/Warpcast space as we bring new users to the platform.

Deployment and Marketing
Frame 3 – Signing Integration
Promotion of Frame 3
Anticipate 10,000 submissions

Actions
Launch, Post-Launch Stabilization, Marketing, AB Testing, Message Adjustment, Report Generation


Metrics
Daily Active Addresses	400
# of Polygon Transactions	20000
Frames Deployed		1
