{"type": "project", "title": "Public Ads - Quadratic Attention Payments Mechanism", "logoImg": "bafkreicnige3ekj4q3sljuujxhtde53esfxph5pcelbnuktk66ygnuqjoa", "website": "https://savory-tile-1df.notion.site/Public-Ads-Quadratic-Attention-Payments-Mechanism-97e1f14426b541f58b7c85ba0ef5240e?pvs=4", "bannerImg": "bafkreigqyhcihonx3dtsyjjyx44zciep6yt64mdwr2kdz3ujwa6lrwqz6q", "createdAt": 1691706820713, "userGithub": "bmvicente", "credentials": {"github": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..4FfzpxvW0eBN9yBQUUuBhBPLtbL4OZfu77p4aDFgPTgp7-40F13ChlBuOd-ImbDVgiziyO6gTATg7q7o5y_dBg", "type": "Ed25519Signature2018", "created": "2023-10-29T10:20:33.462Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2023-10-29T10:20:33.461Z", "expirationDate": "2024-01-27T10:20:33.461Z", "credentialSubject": {"id": "did:pkh:eip155:1:0x24EB84F2C45eB0BDe32183662B417cbc8896E34f", "hash": "v0.0.0:h2Vfa4520ykyvebzLOF5PszPMikqFNlcLlGK3erT9e0=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextGithubOrg#attentionadsqap#40843814"}}, "twitter": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..-HtglA0KjBwlIUnj3TMmIISLKgVHPdVwXb2F_6tv-WqveiCf91LBt9rz6hp0ByphyWzsy8mU3RDyqWzdIQ32Dg", "type": "Ed25519Signature2018", "created": "2023-10-29T09:40:14.180Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2023-10-29T09:40:14.180Z", "expirationDate": "2024-01-27T09:40:14.180Z", "credentialSubject": {"id": "did:pkh:eip155:1:0x24EB84F2C45eB0BDe32183662B417cbc8896E34f", "hash": "v0.0.0:z0jvx2pMZ1WElgfFD8C2+J+aksC8T7kaJjhzkAxgRMI=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextTwitter#bvicentes"}}}, "description": "The Quadratic Attention Payments (QAP) concept aims to rethink public advertising. By leveraging quadratic voting principles, this mechanism empowers users to influence the ads they view, incentivizes advertisers to produce higher-quality and more relevant content, offers more accurate \u2014 but private \u2014 data for publishers, and boosts revenue and rewards for all parties.\n\nGitcoin Forum post: https://gov.gitcoin.co/t/quadratic-attention-payments-mechanism/16247", "logoImgData": {}, "bannerImgData": {}, "projectGithub": "attentionadsqap", "projectTwitter": "bvicentes"}
Public Ads - Quadratic Attention Payments Mechanism
The Quadratic Attention Payments (QAP) concept aims to rethink public advertising. By leveraging quadratic voting principles, this mechanism empowers users to influence the ads they view, incentivizes advertisers to produce higher-quality and more relevant content, offers more accurate — but private — data for publishers, and boosts revenue and rewards for all parties.

Gitcoin Forum post: https://gov.gitcoin.co/t/quadratic-attention-payments-mechanism/16247
Public Ads - Quadratic Attention Payments Mechanism