{"@context":{"@language":"en-us","CIP100":"https://github.com/cardano-foundation/CIPs/blob/master/CIP-0100/README.md#","CIP119":"https://github.com/cardano-foundation/CIPs/blob/master/CIP-0119/README.md#","authors":{"@container":"@set","@context":{"name":"http://xmlns.com/foaf/0.1/name","witness":{"@context":{"publicKey":"CIP100:publicKey","signature":"CIP100:signature","witnessAlgorithm":"CIP100:witnessAlgorithm"},"@id":"CIP100:witness"}},"@id":"CIP100:authors"},"body":{"@context":{"bio":"CIPQQQ:bio","dRepName":"CIPQQQ:dRepName","email":"CIPQQQ:email","givenName":"CIP119:givenName","image":{"@context":{"ImageObject":"https://schema.org/ImageObject"},"@id":"CIP119:image"},"motivations":"CIP119:motivations","objectives":"CIP119:objectives","paymentAddress":"CIP119:paymentAddress","qualifications":"CIP119:qualifications","references":{"@container":"@set","@context":{"GovernanceMetadata":"CIP100:GovernanceMetadataReference","Other":"CIP100:OtherReference","label":"CIP100:reference-label","referenceHash":{"@context":{"hashAlgorithm":"CIP100:hashAlgorithm","hashDigest":"CIPQQQ:hashDigest"},"@id":"CIPQQQ:referenceHash"},"uri":"CIP100:reference-uri"},"@id":"CIP119:references"}},"@id":"CIP119:body"},"hashAlgorithm":"CIP100:hashAlgorithm"},"authors":[],"hashAlgorithm":{"@value":"blake2b-256"},"body":{"bio":{"@value":"============ ATTENTION ============\n\nThis Drep will be retiring in August 2026. If you are delegated to me, please make sure you delegate to a new representative.\n\n=================================="},"dRepName":{"@value":"Marketing DRep"},"email":{"@value":""},"givenName":"Marketing DRep","image":{"@type":"ImageObject","contentUrl":"https://storage.googleapis.com/teko-gae.appspot.com/media/image/2025/1/28/986a653f-b47b-421e-975b-ebed0e29b0a5/DRep-Logo.png","sha256":"8194e8c5ffa7d3cc9036db4c5bfac9b4fe8f70344f53fb5ab7555715ea7c6c95"},"motivations":"After spending several months advocating for marketing initiatives in the Cardano ecosystem as a volunteer, business owner, and participant in Project Catalyst, it has become clear that there is a need for governance-level representation on this issue. Missed opportunities like having USDC integrated into the ecosystem or having Cardano adopted by a major payments processor like Stripe (which is actively incorporating Polygon and Solana), aren’t incidental, but a symptom of an imbalance of stakeholder representation. The community has been calling for better marketing for years, as a DRep I hope to provide a clear option for where support can be placed to improve Cardano’s chances of being better marketed.\n\nReferences:\nhttps://www.youtube.com/watch?v=Xl5xsxxvH0Q\nhttps://x.com/krissbaird/status/1869061920394731688 \nhttps://x.com/Cardano_CF/status/1869078247730012179\n","objectives":"I want to represent the interest of community stakeholders who are concerned with: \n\n- Strengthening Cardano’s brand \n- Attracting new users to the chain\n- Supporting inclusion and participation by all members of the Cardano community \n- Diverting part of Cardano’s treasury toward supporting smart marketing initiatives\n\nETHICS CLAUSE (updated Aug 14, 2025)\n\nTo avoid conflicts of interest, as an active Marketing-focused DRep I will refrain from participation in Project Catalyst as a proposer however, I will continue to contribute as a Community Reviewer. I will also be participating in Project Catalyst as a voting DRep as soon as that capability is implemented in the revamped version of the Project Catalyst platform.\n","paymentAddress":"addr1q9q4jgz4gj9w6gmlg58xu0s5n06zdmx2wlzuws407nah44mw39eqd3leysssdfkdd7jswwpmp0zzr6lj8ch9tnzgp0zsc2n69c","qualifications":"I'm a marketing specialist and agency owner with over 15 years of experience helping mission-driven businesses connect with target audiences, grow their customer bases, and create a world where high-impact solutions have an opportunity to contribute to the greater good. As a contributor to the Cardano ecosystem, I have been an active participant in PoS staking since testnet, I’ve volunteered as a Community Reviewer in several rounds of Project Catalyst and I’m an active member of Intersect MBO.","references":[{"@type":"Identity","label":"","uri":"https://www.linkedin.com/in/funnelamp/ "},{"@type":"Link","label":"Cardano Resources for the Community","uri":"https://funnelamp.com/cardano/"}]}}